2 thoughts on “For the water purification industry, what are the needs of consumers?”
Tom
Consumer portrait analysis of the water purifier industry -Consumer entity youthful From the perspective of consumer age, users aged 25-39 account for 66.7%. Forward-looking analysis, the choice of water purifiers at the age of the family’s needs of the family needs to increase; in addition, the proportion of users aged 25-29 reached the highest, which is 29.7%. At other age stages.
-consumer group is mainly male According to Ovi.com data, in 2018, there is a water purifier industry in my country 67%of consumers are male customers, and only 33%of consumers are female customers. It can be seen that men in my country prefer the consumption of water purifiers.
-Consumers favors low -cost products in April 2019, the 4th China Water Purification Brand Summit in 2019 released ” 2019 China Water Purifier Industry Development Report “. The “Report” pointed out that in 2018, consumers of water purifiers for product choices, most of them gathered below 2,500 yuan, accounting for 52.8%. Looking forward to analysis, mainly because there are many brands in the market, fierce market competition, and branding starts to occupy market quotas. Consumers have become stronger for product selection, leading to the rapid rise of low -cost products.
-Consumers tend to buy products with good quality and functional function n according to the “2019 China Water Purifier Industry Development Report” Data show that in 2018, the factors such as affecting consumers’ selection of water purifiers have become the main concern; among them, the water purification effect, the price of the filter element, the reminder of the water quality replacement, and the wastewater in the function of the water purifier, the price replacement reminder of the water quality replacement, and the wastewater Little is the indicators that consumers are more concerned about.
With the continuous improvement of the popularity and acceptance of China’s water purifier, the consumption of my country’s water purifier will continue to develop towards youth; Pay attention to quality and quality. In addition, with the expansion of the market size of the water purifier and the promotion of the Internet, consumers’ consumption trends will develop towards intelligent development.
Consumer portrait analysis of the water purifier industry-From the perspective of consumer age, the youth of consumer subjects, the proportion of users aged 25-39 accounted for 66.7%. Forward-looking analysis, the choice of water purifiers at the age of the family’s needs of the family needs to increase; in addition, the proportion of users aged 25-29 reached the highest, which is 29.7%. At other age stages.
-The consumer group is mainly male based on Ovi.com. In 2018, 67%of consumers in my country’s water purifier industry are male customers, with only 33%of consumers For female customers. It can be seen that men in my country prefer the consumption of water purifiers.
-Consumers favors low -cost products in April 2019. At the fourth China Water Purification Brand Summit in 2019, the “2019 China Water Purifier Industry Development Report” was released. The “Report” pointed out that in 2018, consumers of water purifiers for product choices, most of them gathered below 2,500 yuan, accounting for 52.8%. Looking forward to analysis, mainly because there are many brands in the market, fierce market competition, and branding starts to occupy market quotas. Consumers have become stronger for product selection, leading to the rapid rise of low -cost products.
-Consumers tend to buy products with good quality and functional functional. According to the “2019 China Water Purifier Industry Development Report” data, in 2018, consumers affect the factors of consumers’ choice of water purifiers to choose a water purifier. , Quality and functional factors have become the main concern; Among them, the water purification effect in the function of water purifiers, the price of replacement of the filter element, the display of water quality replacement reminders, and the indicators of consumers with less wastewater.
On from the age and gender distribution of consumers, in the future, with the continuous improvement of China’s water purifier and acceptance, the consumption of my country’s water purifier will continue to develop towards youthful development. At the same time, consumers’ choice of water purifiers will slowly transform from price factors to pay attention to the quality and quality of the product. In addition, with the expansion of the market size of the water purifier and the promotion of the Internet, consumers’ consumption trends will develop towards intelligent development.
Consumer portrait analysis of the water purifier industry
-Consumer entity youthful
From the perspective of consumer age, users aged 25-39 account for 66.7%. Forward-looking analysis, the choice of water purifiers at the age of the family’s needs of the family needs to increase; in addition, the proportion of users aged 25-29 reached the highest, which is 29.7%. At other age stages.
-consumer group is mainly male
According to Ovi.com data, in 2018, there is a water purifier industry in my country 67%of consumers are male customers, and only 33%of consumers are female customers. It can be seen that men in my country prefer the consumption of water purifiers.
-Consumers favors low -cost products
in April 2019, the 4th China Water Purification Brand Summit in 2019 released ” 2019 China Water Purifier Industry Development Report “. The “Report” pointed out that in 2018, consumers of water purifiers for product choices, most of them gathered below 2,500 yuan, accounting for 52.8%. Looking forward to analysis, mainly because there are many brands in the market, fierce market competition, and branding starts to occupy market quotas. Consumers have become stronger for product selection, leading to the rapid rise of low -cost products.
-Consumers tend to buy products with good quality and functional function n according to the “2019 China Water Purifier Industry Development Report” Data show that in 2018, the factors such as affecting consumers’ selection of water purifiers have become the main concern; among them, the water purification effect, the price of the filter element, the reminder of the water quality replacement, and the wastewater in the function of the water purifier, the price replacement reminder of the water quality replacement, and the wastewater Little is the indicators that consumers are more concerned about.
With the continuous improvement of the popularity and acceptance of China’s water purifier, the consumption of my country’s water purifier will continue to develop towards youth; Pay attention to quality and quality. In addition, with the expansion of the market size of the water purifier and the promotion of the Internet, consumers’ consumption trends will develop towards intelligent development.
Consumer portrait analysis of the water purifier industry-From the perspective of consumer age, the youth of consumer subjects, the proportion of users aged 25-39 accounted for 66.7%. Forward-looking analysis, the choice of water purifiers at the age of the family’s needs of the family needs to increase; in addition, the proportion of users aged 25-29 reached the highest, which is 29.7%. At other age stages.
-The consumer group is mainly male based on Ovi.com. In 2018, 67%of consumers in my country’s water purifier industry are male customers, with only 33%of consumers For female customers. It can be seen that men in my country prefer the consumption of water purifiers.
-Consumers favors low -cost products in April 2019. At the fourth China Water Purification Brand Summit in 2019, the “2019 China Water Purifier Industry Development Report” was released. The “Report” pointed out that in 2018, consumers of water purifiers for product choices, most of them gathered below 2,500 yuan, accounting for 52.8%. Looking forward to analysis, mainly because there are many brands in the market, fierce market competition, and branding starts to occupy market quotas. Consumers have become stronger for product selection, leading to the rapid rise of low -cost products.
-Consumers tend to buy products with good quality and functional functional. According to the “2019 China Water Purifier Industry Development Report” data, in 2018, consumers affect the factors of consumers’ choice of water purifiers to choose a water purifier. , Quality and functional factors have become the main concern; Among them, the water purification effect in the function of water purifiers, the price of replacement of the filter element, the display of water quality replacement reminders, and the indicators of consumers with less wastewater.
On from the age and gender distribution of consumers, in the future, with the continuous improvement of China’s water purifier and acceptance, the consumption of my country’s water purifier will continue to develop towards youthful development. At the same time, consumers’ choice of water purifiers will slowly transform from price factors to pay attention to the quality and quality of the product. In addition, with the expansion of the market size of the water purifier and the promotion of the Internet, consumers’ consumption trends will develop towards intelligent development.